Chapter fifty-five, New Marketing Strategies

"since our store has expanded, we should sell more things, otherwise the income is too single, in case there are competitors or peers, I am afraid it will divert our passenger flow. " I gave my mother and brother an analysis, although just say casually, but did not think of a prophecy, one day really someone to rob business.

"Well, my sister's right, mom, I think we need to add more specialty snacks, " my brother agreed.

"But what special snacks? Students can afford them, and they are convenient. " After all, my mother is the only one working in the shop. My brother and I are just helpers. We are only Zhao Kuo at most.

Selling Churros?"I thought of that.

"Churros? " Mom thought about it, shook her head and said, "No, a lot of breakfast stands are selling them this morning. "

Mom's right. We're not very competitive.

"I think, we can take some snacks to sell, this is the snack bar, isn't it? " said the elder brother.

"Do you remember the $2 a game? " My brother asked, looking at me.

"Full Court two yuan? No, too expensive! " Mother a listen to two yuan on the negative.

But I knew from my brother's idea that he had an idea.

"Yes, you continue to say. " Although the mother has rejected the proposal, but I know, brother must have other thoughts, not to say that.

My brother gave me a look of appreciation to show that I understood him, and then went on to say: "Two yuan is certainly impossible, but we can do two Mao shop! "

"Two cents store? " Mother a listen to interest.

My brother looked at me two eyes, also do not intend to keep secrets, smiled, began to continue.

"You see, nowadays, most students have one yuan of pocket money for one day. If they come to our house for Malatang and spend 80 cents, and the remaining 20 cents, they will also buy snacks. Why don't we just do this? "

At my brother's suggestion, I was a little lost, but I understood a little of it, so I signaled him to go on.

"But if we separate the snacks from Malatang, it will probably make our business worse. So, what if we make Malatang into a string and sell it by string, starting with 20 cents and starting with 50 cents a string? "

Brother said excitedly looking at me and my mother, brother's eyes sparkling, I almost thought, brother's EYES HAVE STARS!

"will this be worse business? " Mother hesitated for a long time, or speak out their concerns.

"I don't think so. After all, when we're in Hsintien, there's a new look, a new model, a nickel. It's cheap, and it used to be 80 cents. Not all students have that much pocket money in a day. "

I don't know what my brother's talking about, but I think it's okay.

Since the reform and opening up, a lot of new things are blooming, seize the opportunity to make big money. And people are curious about new things, once attracted people to come over, not afraid of no money.

And I'm very happy with my spicy hot ingredients. It's definitely the only copy, even if someone plagiarizes it later, but right now, there's absolutely nothing like it.

"Two Mao start is not too little? " Although I think my brother's plan is feasible, but I think two Mao words will increase our costs, not cost-effective.

"No, five cents a bunch is four. In this way, those who like to eat will continue to spend so much money, and those who like to eat but have no money will also be able to afford to spend, so not only will we hold the rich ones, but also the poor ones, and as long as the taste is good and the people who like to eat will bring all the money to our house for consumption, so that we can get more consumers."

The more my brother talked, the more excited he became. If we didn't give it to him, he would die of depression.

I actually have some concerns about what my brother said, but for a new method, do not try, never know is not applicable, can try first, even if it does not fit, will not disappoint my brother.

"I think it's possible, mom, don't you think? " In the end, the shop thing or mom to do in the end, we are just an idea, so get mom's support is more important.

"If you think it is feasible, then no problem, you are all intellectuals, certainly know more than mother, since you brother and sister said yes, then I have no problem. Listen to you. " Mother also no longer hesitated to agree.

Now that we've settled the plan, we'll go ahead and do it.

It was late today, so we had to push what we needed until the next morning. We got up early.

"I just said what to do, you tell me, Ah, where you two need to get up so early. Class will not have the spirit, affect the study is not good, you two children, how do not listen. "

Early in the morning my brother and I got up to go with my mother to buy bamboo sticks, but because it was too early, my mother began to talk.

At the beginning, my brother and I will return two sentences, then let her go to say, mother said the two things, but only my brother and I know, now the junior high school. It was a piece of cake for both of us. We didn't have to worry about it at all, and we just got up a little early. It'll be fine for all eternity, so it won't be a problem at all.

So after buying all the materials and tools, we went back to the new store. At the door was posted the four big words written by my brother on red paper.

I have to say, my brother wrote a big hand is really good-looking, I read a little jealous.

"Buy so many bamboo sticks, use up? " We bought a thousand bamboo sticks, so my mother has been very suspicious.

Until my brother and I put the food on a string when my mother looked at that is a dumbfounded.

"It's... It's... It's too little. Will someone buy it? Are we too cheap? "

For my mother's doubt, my brother and I are just smiling, and hand did not stop, has been string.

After all, we don't cut corners, we don't use toxic ingredients or ingredients, we just sell the right amount at the right price, and give the food a different taste, that's what we do.

Mother thought so few dishes though. Selling five cents, it seems a bit unkind, but, five cents can eat so delicious Mala hot, but not everywhere, so in the see me and my brother have been on a string, my mother also learn from us, began to string together.

Before the class started, the three of us made over 800 skewers, because we didn't have enough money to buy a refrigerator, so the dishes were fresh every day.